Leader of writer teams, big & small

I’ve managed teams of 34 writers, teams of two, and lots of teams in between—at companies with over 25k employees, and others with 700. Budgets from literally $0, to $5M.

words for all readers

I help my teams bring clear, concise, consistent, compelling—and most importantly correct content content design and copy to experiences for every user type (browsing consumer, anxious seeker, rushed professional, discerning learner, and more.)

creating content reuse

Consistently shifting focus, frequencies and formats across today's digital word canvases requires efficiency. I help my teams integrate repeatable content components into design systems, so that they can focus on organic content needs.

sharing tricks, and being scrappy

My career has been a rare blend of agency, consulting and client-side experience. This allows me to cross-pollinate industry acumen, ideas and approaches. And, to be scrappy in working within—while improving—the space around me:

Extending skills where there are resource shortfalls, improving foundations, building process and partnerships—these things drive me.