And, we know your digital.

Whether you are a residential property owner, broker or agent, every dime you spend on digital should bring in dollars in reach, reviews & retention. Simply put, ROI. That is why FDG focuses on very simple digital solutions specific to sales & marketing for multi & single-family property owners, managers, agents & investment groups, including:

 

WHERE ARE YOUR DIGITAL WINS?  LET's FIND OUT:

 
 

It's been our pleasure to work with:

 

Why did these brands select us?

Ours is a small contingency of consultants with 20 years' agency-side & client-side digital leadership experience. Which means:

  • Less overhead than a big creative shop,
  • Broader expertise than a single-skill vendor,
  • Faster than hiring a full-time digital resource and,
  • Strategic & tactical execution.

We save you money, save you time, &  we know & enjoy your business.

 

Quick-turn results.

In just FOUR months of managing, optimizing and building out digital channels for American Homes 4 Rent FDG achieved:

  • 350% increase in total star ratings on Yelp & Google
  • 70% increase in positive reviews on Google & Yelp
  • 264% increase in resident email opens
  • 418% increase in resident email click-throughs
  • 290% increase in weekly average engaged Facebook users
  • 388% increase in average daily Facebook reach

 

 

No closed doors, magic curtains or fairy dust. 

 

JUST Revenue Drivers

  • Digital alignment across corporate & property teams
  • Analytics - we'll measure & explain digital channels & results
  • Quick-win spotting, & training your team to do the same
  • Turn-key digital solutions for managing purchases, renovations & divestitures in the digital space

 

 

AND Cost Savings: no ramp-up

  • We are experts on all of your digital channels: web, mobile, social, ratings & reviews, email, search & more
  • We speak your language in the digital space
  • We've also worked with many residential platforms such as Yardi & Entrata
  • We work with residential property owners & hubs nationwide - geography makes a difference
 

Making your job easier.

 

Buy, Sell, Improve and Launch Properties with digital Ease

Our proprietary, repeatable processes help our clients launch new brands & renovated properties in the digital space & easily manage property divestitures across digital channels.

 

One-Off digital COACHING

Need in-house digital help, outside assistance or employee/team/leadership training? Friday Digital Group knows your industry, your teams, & your pain points. Interested?  View our training capabilities.

 

Where can your properties gain digital ground? 

Do your ratings & reviews channels need optimizing? Your property, resident portal or corporate website need tuning? Possibly your social channels can be more effective, or your digital broker listings can be improved. How about your Google results? 

We'll tell you.  

Send us the name of just one of your properties & we will email you critical, competitive feedback, AT NO COST: